In Response to Lyndzi's Blog
Do you think Facebook is a good form of marketing for certain businesses?


Many companies don't use Facebook to its potential.  It is nearly free advertising on a site, that over 60% of the users check at least once a month.  With many of those being daily or visiting Facebook multiple times each day.  


As Facebook is a social network, it is used by many as a casual means of communication.  Many people use Facebook as a method to "unwind" or ease stress.  This needs to be taken into consideration when businesses are advertising on the site.  The posts need to be casual enough for viewers to want to read them, or watch the videos, but not so casual that companies lose their reputation as a professional company.  


There are many companies that it may make sense to not have a Facebook as their products or services are too professional for them to say things casually.  Some examples of this may be, lawyers, engineering facilities, and even hospitals have to advertise.  


Facebook has a lot of marketing potential for many businesses, but they need to use some caution before creating a Facebook marketing campaign to see if they are actually going to help their company's image at the time.  


If you were a company, would you prefer to advertise on linked in which is a more professional site or Facebook?